Business Plan

For this business plan completed for my Fashion Entrepreneurship class, my partner and I had to first dig into our passions, strengths and weaknesses. We then combined our personal unique value propositions into one. We discovered each other’s passions (luxury fashion for me, fine art for him) and decided to build a business based off that. We came up with Alexander Scott, a luxury vintage retail brand with an emphasis on customization and clienteling.

My partner and I have found that luxury designers have followed a similar route recently, using street art to combine with their luxury street wear.

Click the image below to read the full business plan!